Workato

Workato is a leading automation and integration platform that empowers businesses to streamline their operations through no-code and low-code solutions. With an impressive annual recurring revenue (ARR) of $150 million in 2023, marking a 36% increase from the previous year, Workato has established itself as a trusted partner for major enterprises like AT&T, Atlassian, and GitLab. The platform enables users to create automated workflows, known as "recipes," connecting over 500,000 pre-configured solutions across various operational areas, including HR, marketing, and finance.

Valued at $5.70 billion in 2021, Workato has raised $415 million in funding, attracting notable investors such as Altimeter Capital and Battery Ventures. The company primarily generates revenue through software subscriptions, which account for approximately 80% of its income, while the remaining 20% comes from services like onboarding and support. This subscription-based model allows organizations to tailor their integration needs based on the number of applications and users.

What sets Workato apart from competitors like Salesforce's MuleSoft is its commitment to accessibility, enabling both technical and non-technical users to harness the power of automation. As the demand for enterprise automation continues to grow, Workato is well-positioned to expand into adjacent markets, including embedded integration platforms and AI-powered automation, ensuring its relevance in the evolving technology landscape.