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Pineapple Financial Inc., together with its subsidiaries, provides mortgage brokerage services and technology solutions in Canada. It offers mortgage brokering services, including mortgage consultation, advise on various mortgage products offered by financial institutions, client access to rate information and mortgage options from lenders, and assistance in selecting mortgage solution. The company also provides back-office support services, such as digital and automated onboarding and set up, loan packaging and processing, digital document collection and client portals, loan maintenance activities, payroll, lender communication, reporting requirements for regulators and business management, cloud services, expense collections, document preparation, compliance, training, administration, and marketing. In addition, it offers pre-underwriting support services comprising credit review, data validation, fraud analysis and compliance, appraisal ordering and review, and data analytics; and insurance products, which include whole life, permanent life, critical illness, and credit insurance. Further, the company operates MyPineapple, a technology platform that allows users to conduct their brokerage services. It serves mortgage agents, brokers, sub-brokers, and brokerages and consumers. The company was formerly known as 2487269 Ontario Ltd and changed its name to Pineapple Financial Inc. in June 2021. Pineapple Financial Inc. was incorporated in 2015 and is headquartered in North York, Canada. more
| Time Frame | PAPL | Sector | S&P500 |
|---|---|---|---|
| 1-Week Return | -2.95% | -1.03% | 2.13% |
| 1-Month Return | -53.74% | -4.61% | -0.47% |
| 3-Month Return | -79.54% | -1.73% | 1.29% |
| 6-Month Return | -85.93% | 0.53% | 7.71% |
| 1-Year Return | -92.81% | 2.69% | 14.7% |
| 3-Year Return | -98.54% | 42.89% | 67.75% |
| Aug '21 | Aug '22 | Aug '23 | Aug '24 | Aug '25 | 5YR TREND | |
|---|---|---|---|---|---|---|
| Total Revenue | 16.12M | 3.60M | 2.50M | 2.69M | 2.99M | [{"date":"2021-08-31","value":100,"profit":true},{"date":"2022-08-31","value":22.34,"profit":true},{"date":"2023-08-31","value":15.52,"profit":true},{"date":"2024-08-31","value":16.68,"profit":true},{"date":"2025-08-31","value":18.53,"profit":true}] |
| Cost of Revenue | 13.25M | 2.36M | 2.33M | 2.44M | 1.65M | [{"date":"2021-08-31","value":100,"profit":true},{"date":"2022-08-31","value":17.82,"profit":true},{"date":"2023-08-31","value":17.59,"profit":true},{"date":"2024-08-31","value":18.4,"profit":true},{"date":"2025-08-31","value":12.42,"profit":true}] |
| Gross Profit | 2.87M | 1.24M | 172.14K | 252.20K | 1.34M | [{"date":"2021-08-31","value":100,"profit":true},{"date":"2022-08-31","value":43.18,"profit":true},{"date":"2023-08-31","value":5.99,"profit":true},{"date":"2024-08-31","value":8.78,"profit":true},{"date":"2025-08-31","value":46.71,"profit":true}] |
| Gross Margin | 17.82% | 34.45% | 6.88% | 9.38% | 44.92% | [{"date":"2021-08-31","value":39.67,"profit":true},{"date":"2022-08-31","value":76.69,"profit":true},{"date":"2023-08-31","value":15.31,"profit":true},{"date":"2024-08-31","value":20.88,"profit":true},{"date":"2025-08-31","value":100,"profit":true}] |
| Operating Expenses | 3.11M | 3.96M | 2.95M | 4.08M | 4.29M | [{"date":"2021-08-31","value":72.41,"profit":true},{"date":"2022-08-31","value":92.23,"profit":true},{"date":"2023-08-31","value":68.86,"profit":true},{"date":"2024-08-31","value":95.04,"profit":true},{"date":"2025-08-31","value":100,"profit":true}] |
| Operating Income | (233.52K) | (2.72M) | (2.78M) | (3.82M) | (2.95M) | [{"date":"2021-08-31","value":-23351600,"profit":false},{"date":"2022-08-31","value":-271585700,"profit":false},{"date":"2023-08-31","value":-278189400,"profit":false},{"date":"2024-08-31","value":-382473700,"profit":false},{"date":"2025-08-31","value":-294789300,"profit":false}] |
| Total Non-Operating Income/Expense | (54.36K) | (188.41K) | (83.46K) | (371.39K) | (1.19M) | [{"date":"2021-08-31","value":-5436300,"profit":false},{"date":"2022-08-31","value":-18840600,"profit":false},{"date":"2023-08-31","value":-8345900,"profit":false},{"date":"2024-08-31","value":-37139400,"profit":false},{"date":"2025-08-31","value":-119096700,"profit":false}] |
| Pre-Tax Income | (261.80K) | (2.81M) | (2.81M) | (4.10M) | (3.64M) | [{"date":"2021-08-31","value":-26180100,"profit":false},{"date":"2022-08-31","value":-281006100,"profit":false},{"date":"2023-08-31","value":-280903700,"profit":false},{"date":"2024-08-31","value":-410265900,"profit":false},{"date":"2025-08-31","value":-363846500,"profit":false}] |
| Income Taxes | (27.12K) | 77.11K | 56.32K | - | - | [{"date":"2021-08-31","value":-35.17,"profit":false},{"date":"2022-08-31","value":100,"profit":true},{"date":"2023-08-31","value":73.03,"profit":true},{"date":"2024-08-31","value":"-","profit":true},{"date":"2025-08-31","value":"-","profit":true}] |
| Income After Taxes | (234.68K) | (2.89M) | (2.87M) | - | - | [{"date":"2021-08-31","value":-23468200,"profit":false},{"date":"2022-08-31","value":-288717200,"profit":false},{"date":"2023-08-31","value":-286535300,"profit":false},{"date":"2024-08-31","value":"-","profit":true},{"date":"2025-08-31","value":"-","profit":true}] |
| Income From Continuous Operations | (234.68K) | (2.81M) | (2.81M) | (4.10M) | (3.64M) | [{"date":"2021-08-31","value":-23468300,"profit":false},{"date":"2022-08-31","value":-281006100,"profit":false},{"date":"2023-08-31","value":-280903700,"profit":false},{"date":"2024-08-31","value":-410265900,"profit":false},{"date":"2025-08-31","value":-363846500,"profit":false}] |
| Income From Discontinued Operations | - | - | - | - | - | [{"date":"2021-08-31","value":"-","profit":true},{"date":"2022-08-31","value":"-","profit":true},{"date":"2023-08-31","value":"-","profit":true},{"date":"2024-08-31","value":"-","profit":true},{"date":"2025-08-31","value":"-","profit":true}] |
| Net Income | (234.68K) | (2.81M) | (2.81M) | (4.10M) | (3.64M) | [{"date":"2021-08-31","value":-23468300,"profit":false},{"date":"2022-08-31","value":-281006100,"profit":false},{"date":"2023-08-31","value":-280903700,"profit":false},{"date":"2024-08-31","value":-410265900,"profit":false},{"date":"2025-08-31","value":-363846500,"profit":false}] |
| EPS (Diluted) | - | - | - | (7.15) | - | [{"date":"2021-08-31","value":"-","profit":true},{"date":"2022-08-31","value":"-","profit":true},{"date":"2023-08-31","value":"-","profit":true},{"date":"2024-08-31","value":-714.94,"profit":false},{"date":"2025-08-31","value":"-","profit":true}] |
These ratios help you determine the liquidity of the company. Higher is better.
| PAPL | |
|---|---|
| Cash Ratio | 0.10 |
| Current Ratio | 0.12 |
These ratios help you understand the company's efficiency in using its assets to generate returns. Higher is better. For ROE, average long term is around 14%, less than 10% is poor.
| PAPL | |
|---|---|
| ROA (LTM) | -19.60% |
| ROE (LTM) | -322.56% |
These ratios help you understand the company's liabilities, gauging the riskiness of the investment.
| PAPL | |
|---|---|
| Debt Ratio Lower is generally better. Negative is bad. | 1.52 |
| Common Equity/Total Assets Higher is better. Lower can suggest investment is riskier. | -0.52 |
These ratios help you understand the company's valuation. Lower may indicate cheaper stocks.
| PAPL | |
|---|---|
| Trailing PE | NM |
| Forward PE | NM |
| P/S (TTM) | 6.25 |
| P/B | 9.12 |
| Price/FCF | NM |
| EV/R | 1.60 |
| EV/Ebitda | NM |
Pineapple Financial Inc. (PAPL) share price today is $0.6572
Yes, Indians can buy shares of Pineapple Financial Inc. (PAPL) on Vested. To buy
Yes, you can purchase fractional shares of Pineapple Financial Inc. (PAPL) via the Vested app. You can start investing in Pineapple Financial Inc. (PAPL) with a minimum investment of $1.
You can invest in shares of Pineapple Financial Inc. (PAPL) via Vested in three simple steps:
The 52-week high price of Pineapple Financial Inc. (PAPL) is $9.72. The 52-week low price of Pineapple Financial Inc. (PAPL) is $0.2.
The price-to-earnings (P/E) ratio of Pineapple Financial Inc. (PAPL) is
The price-to-book (P/B) ratio of Pineapple Financial Inc. (PAPL) is 9.12
The dividend yield of Pineapple Financial Inc. (PAPL) is 0.00%
The market capitalization of Pineapple Financial Inc. (PAPL) is $18.40M
The stock symbol (or ticker) of Pineapple Financial Inc. is PAPL
Consider the share price of Pineapple Financial Inc. as a long-term story and not a daily point list. The price represents a movement of the stock in both good and bad times when looked at over many years. This assists the investors to know whether Pineapple Financial Inc. has succeeded to expand steadily and overcome market declines. With this price movement observed and the way the business is progressing, it is easier to make a decision whether the stock is worth having in the long term or not.
When investing in Pineapple Financial Inc. shares, you are not based in India then your investment is not just based on the stock price. It is also determined by the currency movement of the dollar in relation to the rupee. When you have an appreciation of the Pineapple Financial Inc. stock and the dollar appreciation is also the same, you gain more in terms of rupees. When the rupee appreciated, it will lower your profits. This currency flow is a silent cause of great contribution to your ultimate returns over many years.
Rather than merely checking the share price of Pineapple Financial Inc. and comparing it with that of other stocks in the same sector, one can check how robust the business is. Investors tend to compare such aspects as profits, cash generation, and the stability of the revenues of the company. This means that Pineapple Financial Inc. stock in most cases does not react in the same manner as other companies in the sector due to its brand and services revenue.
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